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WEBMASTER'S
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FEATURE ARTICLE
Little Known Secrets of HTML
that will make you money with Affiliate Programs!
==============================
By Chris Small
Authors Note: I have seen people on the Net selling this very
same information for
anywhere from $15 to as much as $50.
Today, it is yours for FREE! The only cost is the
time that it
takes to absorb and implement the material.
In Marketing, appearances can make a huge difference.
Professional looking web pages will
make more sales than
so so looking pages. Likewise, the
image that the URL
of a web page portrays can make a huge difference
in the amount of
click throughs that it gets. Those long
affiliate address's may point to a
professional looking
page, but you might not be getting all the click throughs
that you
should.
Compare the following addresses and then decide which
one you are more apt to click on:
http://www.toasteraffiliatesite.com/cgi-bin/affiliates/
clickthru.cgi?id=you
http://www.YourSites.com/Toasters
Not a tough decision is it. Just for readability alone, the
second one wins.
Okay, now that you're convinced let's talk about how to
do it.
For some time now I knew that I really had to tackle this
job, but wasn't looking forward
to it. After all, it involves
editing html code. I'd rather write my ezine or answering emails. What a pleasant surprise I had to find that the
job was completed in just a
few short minutes. It is
actually a very easy thing to do.
For this example we are going to assume that you
belong to an affiliate program that sells
toasters (I'm not
aware of any in existence).
Here are the steps:
1) Create a new page in your Web page
editing
program. You should title it something like http://www.yoursites.com/toasters.htm
2) Go into the html code editor of your
program (unless
of course you are creating it from straight html).
3) Delete all codes that are already there.
4) Copy the following code and paste it into
your html editor.
<html>
<head>
<meta http-equiv="refresh"
content="0; url=http://www.Toasteraffiliatesite.com/cgi-bin/affiliates/
clickthru.cgi?id=you">
<title></title>
</head>
<body>
</body>
</html>
The only change that you will want to make to the above
code for your real affiliate
program is to replace
"http://www.Toasteraffiliatesite.com/cgi-bin/affiliates/
clickthru.cgi?id=you"
with the actual address to your own page affiliate program.
Don't forget to include your
unique identity at the end so that
the affiliate program software can credit you with the
business that comes in from your efforts.
5) Change the address on your advertising to
reflect the new,
professional address that you have just created for your
affiliate
programs.
There is another possibility for this coding. You can track your
site traffic more
efficiently. What if you had just created three
ads for your affiliate program and you
wanted to test them
before investing a lot of money into promoting them. How
could you use
this method to do that?
Easy! Just create three separate redirect pages. They could
be named:
http://www.yoursites.com/toasters1.htm,
http://www.yoursites.com/toasters2.htm,
and
http://www.yoursites.com/toasters3.htm
You would then cue the URL's with the three different ads
and you've got a bulletproof
tracking system for your test run.
There is another variation to this method. Instead of creating
a new page for each ad you
can keep the original address and simply insert a question mark after the .htm (or .html)
and add your own ad codes. Here is an example:
http://www.yoursites.com/toasters.htm?test1
This will not affect the actual link address location. However
many stats programs will
read it so you can see the results
of your add testing in the statistics.
Want another idea that will help you to keep visitors
on
your site?
When someone sees an interesting link (perhaps your new
affiliate program) and clicks on
it, they are gone. Maybe they
purchase your affiliate product - maybe they don't. They may
never come back to your site and see what else you have to
offer them. Here is a simple
solution to that problem.
Set the link to open up a new window. It is very easy. Here's
what you need to do:
note: We are still using the toasters example.
1) In your html editor look for the link
code. It should look similar
to this:
<a href="toasters.htm">
2) Simply add this extra bit of code at the
end
target="_blank"
Your new code will look like this:
<a href="traffic.htm target="_blank">
Voila, whenever someone clicks on that particular link they
will go that page in a new
window. Your original page is
still open in their browser.
If you would like to see these methods in operation go to http://www.WorldDealCenter.com/
and check out the links.
You might also want to look at the source code for further
reinforcement.
One thing that you will notice in the source code is lots of
Meta Tag information. We will
be sending out a special
supplement issue of The 'World of Deals' ezine later this
week
that will be devoted to this subject. You'll learn how
to prepare your pages for the
Search Engines.
Chris Small is a cyber entrepreneur and host of the very
successful 'World Deal Center'. He may be reached at mailto:webmaster@worlddealcenter.com
His main website is http://www.WorldDealCenter.com/
Chris also gives permission for other publishers to
use
this article in their ezine. All he asks is that you
1) keep it fully intact including the
resource info, and
2) send him a note at mailto:chris@worlddealcenter.com
to let him know where it is appearing.
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