The Macro View

by Chris Small

If you're reading this article chances are excellent that you are looking at, or participating in the opportunity side of the Internet.

The web is still in it's infancy (OK maybe it's a Toddler), and who ever can stake their claim right now will continue to flourish well into this new millennium. The successful cyber entrepreneur of today could be the equivalent to the Rockefeller's, Vanderbilt's, Kennedy's, Getty's, Ford's, (etc.) of yesteryear.

Edison, Ford, TV...

Lets step out of the micro view for a moment and consider the macro view. This Internet revolution has been compared to the impact that Edison's light bulb or Fords Model T had on the world. Some have even said that the Internet is bigger than the invention of TV or radio. From each of these discoveries have come fantastic opportunities. Complete Industries have sprung up from them. Mammoth fortunes have been made as a result of them. But you really can't compare the Internet to them. These inventions fall far short of the impact that the Internet (as we know it today) will have on mankind.

A closer comparison would be that of Gutenburg's printing press or the Industrial revolution. You could even compare the computer age and the Internet (as we know it today) to the transformation of early man from a hunter/gatherer to a sower/reaper. Face it, we are living in a pivotal point in human history. We are the privileged few who have the opportunity to capitalize on the greatest technological revolution that this world has ever seen.

We can observe that historically these revolutions happened over the course of decades and in some cases centuries. As we all know, the Internet revolution is evolving at a dizzying pace. What we see today can be history next year or even next week. Five years from now the Internet will be quite different than most of us can imagine. Where it eventually leads is probably not even clear to the brightest minds of today. However, we are seeing the results of this change in our lifetimes.

Change...

Certainly nobody realized that they were in the midst of a dramatic historical shift when man discovered the flint and steel, but change they did. We, today have the advantage of all of mans previous experiences and hopefully are much better able to predict the consequences of this next transition. We do understand that it is a significant change, but it may not be apparent how significant until the historians have interpreted it decades or possibly centuries from now.

OK, back to our micro view again. What should we do? Wait it out and see what happens? Not very wise. When combustion engine farm machinery came along the land owner, who didn't have it, couldn't compete and usually lost everything. He may have owned huge tracts of land but he could no longer afford to pay workers to farm it when his neighbor used a tractor.

Likewise many of today's business's (and their employees) stand to be bowled over by this digital tidal wave. We need to position ourselves as a surfer who is equipped to ride the wave. We must embrace it, and like the surfing enthusiast that is always looking for the 'really big one', be ready to jump in the water at a moments notice. As they say 'He who hesitates, waits...'

The Internet Today...

Whenever major new innovations came along they were generally available only to the elite and not to the common person. When Gutenburg's printing presses started up the average Joe on the street had no access to the end product.

When the first few cars rolled off of Fords assembly lines they were not initially attainable to the masses (although that was his dream and mission). But the Internet today is available to more people than were alive at the time of the first printed book.

The Internet today is touching more people than had lived up to and including the time of Christ. The Internet truly has affected the lives of future generations to come in a profound way that we will only be able to understand after the fact.

What will YOU do?

Friend, we have available to us today the power to reach out and influence more people than have existed throughout all of mans combined history. Let us not waste this precious opportunity.

If you are reading this, you have the same ability and opportunity as everyone else on this medium. There are no limitations other than your imagination. What will you do with it? Will you use it to create an empire for yourself and your future generations (as many are doing) or will you fail to recognize the potential of a few strategically placed bits and bytes on the computer screens of millions and millions of computer users worldwide.

Most people are looking for leaders and innovators. Men and women who aren't afraid to take chances. People will follow you if they sense that you are firm in your convictions and are willing to stand up for them

Did you know that Marconi (the fellow who discovered radio waves) was committed to an insane asylum by his friends before they took him seriously?! Today it is cool to be on the cutting edge of change and if you are willing to embrace this rapidly evolving technological beast and tame it to your own purposes... then the world really can be your oyster.

Are YOU Ready?

If you are ready to roll up your sleeves and work, you have already jumped ahead of most people. The challenge is that most people aren't willing to put in the necessary effort, but then again, that's why it is such a fantastic opportunity for the enlightened few. Consider Thomas Edison and his light bulb. He documented 10,000 experiments before success found him. Was his effort worth it? Without it you wouldn't be reading these words.

Don't wait, the water temperature has never been better, there's still room for you to make a splash... jump in with both feet. Jjust be prepared to start paddling. This new medium of communication is no respecter of persons. Age, sex, color, religion, size, family background, past history, etc.; it makes no difference to the bits and bytes, they will respond as well to you as anybody else. There is only one rule... Just do it.

 What you do today could repay you a hundred fold tomorrow.

Here's what you need to do to get started:

1) Learn as much as you possibly can. But don't let this slow down your involvement

2) Create or find a product or service that you can promote wholeheartedly.

3) Jump in. Get yourself a solid Internet presence.

4) Get busy! Market that product.

Sounds rather simple doesn't it. In fact it requires a lot of effort, but the steps are simple enough and the rewards are certainly worth it.

Chris Small is a cyber entrepreneur and host of several
successful websites. If you would like to read more articles
like this by Chris go to www.worlddealcenter.com/reports

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